I love to Cold Call. It energizes me!
Cold Calling 101!
I love to Cold Call. It energizes me whether I get a yes or a no. I am not
talking about Cold Calling on the phone. I am talking about grabbing a hand
full of business cards and doing it the old fashioned way, face to face. For me
visual works best. I need to see the hustle and bustle, or not, going on at the
business I am calling on. I need to see the reaction and body language of my
prospect. There are thousands of Cold Calling ideas out there. Some are good
ones and some not so good but after twenty-five years of Sales and Cold Calling
face to face Cold Calling has worked best for me. The prospect can see I am a
living breathing person; not just a sales voice on the phone. It is also harder
for the prospect to say no to an appointment when he is looking me in the eye.
Another advantage in face to face Cold Calling happens if the prospect is not
there. It gives me a wonderful opportunity to begin a relationship not only
with the gatekeeper but other employees. I cannot stress enough how important
it is to get to know the employees of the business you are calling on. They can
be your most important advocates. Gain their trust and you are that much closer
to closing the deal. These advocates can tell you What, When, Where and How
about your prospect. They many times offer up important information you will
need to know about the person that holds the purse strings. Never underestimate
the influence of theses people, the gatekeeper and other employees.
Don’t get me wrong, I am not suggesting that you never make a Cold Call over
the phone. You should use the phone and use it often. As a matter of fact you
should use every tool in your sales tool box, the phone, internet, referrals,
networking, face to face, even a megaphone on the street corner as long as you
are not arrested. For many sales people the telephone works best. We just need
to find and develop the sales tools best suited for our personal skills and use
them often and with ATTITUDE!.
Martha Prince
Sept 1, 2009
Well, last night i had my very first experience with a sleep study. Before last week I had no idea there was such a study. You have to wonder what kind of motivation it took for another person to create such an experience. Anyway, lately I have been feeling tired & sleepy during the day "who doesn't right?". It is also a safety precaution considering that I drive from Copperhill to Chattanooga to work most everyday. My Doc seemed to think it could be because I am not sleeping well at night and the only way to find out for sure if that is the problem is to watch me sleep. (This can't be happening to me)Not a very exciting thought having folks you have never met before hook you to wires and machines from head to toe just to hear all the "sounds" you might make during your nightly slumber. None-the-less I agreed. I even agreed to have a camera pointed at me watching every move I may have made during my rest-lessness. I have to wonder how anyone could expect you to sleep under such circumstances. Glad it is over...now I going home and take a nap.
